The Secretlab TITAN Evo Warhammer 40,000 Ultramarines Edition reimagines the battlefield through product design.
As part of the launch campaign, I led the art direction and storyboard development, shaping a visual narrative that channels the grandeur and discipline of the Ultramarines while maintaining focus on product craftsmanship. The result is a cohesive campaign system built to resonate with both dedicated fans and a wider audience.
Art direction, music direction, graphic | Jnisjane
3D, motion, sound, and music | Joel Koh
© Secretlab
Art-directed the live-action photography to bring the Warhammer universe into tangible, relatable scenes.
The shoot featured talent in two key activities — one gamer immersed in battle-ready gameplay, and one painter meticulously crafting miniatures — showcasing the versatility and personality of the TITAN Evo while highlighting the immersive experience for fans and collectors alike.
Each setup was designed to feel authentic, dynamic, and true to the Warhammer ethos, while keeping the product the hero of every shot.
© Secretlab
All rights to the brand names, logos, and trademarks belong to Secretlab. This project is showcased solely for personal portfolio purposes. No commercial use or reproduction of any kind is intended or implied.
All rights to the brand names, logos, and trademarks belong to Secretlab. This project is showcased solely for personal portfolio purposes. No commercial use or reproduction of any kind is intended or implied.